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The phrases in their context!

Extract from A TREATISE OF HUMAN NATURE:

When an object appears, that resembles any cause in very considerable circumstances, the imagination naturally carries us to a lively conception of the usual effect, Though the object be different in the most material and most efficacious circumstances from that cause.
Here is the first influence of general rules.
But when we take a review of this act of the mind, and compare it with the more general and authentic operations of the understanding, we find it to be of an irregular nature, and destructive of all the most established principles of reasonings; which is the cause of our rejecting it.
This is a second influence of general rules, and implies the condemnation of the former.
Sometimes the one, sometimes the other prevails, according to the disposition and character of the person.
The vulgar are commonly guided by the first, and wise men by the second.
Mean while the sceptics may here have the pleasure of observing a new and signal contradiction in our reason, and of seeing all philosophy ready to be subverted by a principle of human nature, and again saved by a new direction of the very same principle.
The following of general rules is a very unphilosophical species of probability; and yet it is only by following them that we can correct this, and all other unphilosophical probabilities.
Since we have instances, where general rules operate on the imagination even contrary to the judgment, we need not be surprized to see their effects encrease, when conjoined with that latter faculty, and to observe that they bestow on the ideas they present to us a force superior to what attends any other.
Every one knows, there is an indirect manner of insinuating praise or blame, which is much less shocking than the open flattery or censure of any person.
However be may communicate his sentiments by such secret insinuations, and make them known with equal certainty as by the open discovery of them, it is certain that their influence is not equally strong and powerful.
One who lashes me with concealed strokes of satire, moves not my indignation to such a degree, as if he flatly told me I was a fool and coxcomb; though I equally understand his meaning, as if he did.
This difference is to be attributed to the influence of general rules.
Whether a person openly, abuses me, or slyly intimates his contempt, in neither case do I immediately perceive his sentiment or opinion; and it is only by signs, that is, by its effects, I become sensible of it.
The only difference, then, betwixt these two cases consists in this, that in the open discovery of his sentiments he makes use of signs, which are general and universal; and in the secret intimation employs such as are more singular and uncommon.
The effect of this circumstance is, that the imagination, in running from the present impression to the absent idea, makes the transition with greater facility, and consequently conceives the object with greater force, where the connexion is common and universal, than where it is more rare and particular.
Accordingly we may observe, that the open declaration of our sentiments is called the taking off the mask, as the secret intimation of our opinions is said to be the veiling of them.
The difference betwixt an idea produced by a general connexion, and that arising from a particular one is here compared to the difference betwixt an impression and an idea.
This difference in the imagination has a suitable effect on the passions; and this effect is augmented by another circumstance.
A secret intimation of anger or contempt shews that we still have some consideration for the person, and avoid the directly abusing him.
This makes a concealed satire less disagreeable; but still this depends on the same principle.